A charming and fun project to work on with a complex brief that required a flexible and collaborative approach, with multiple creative partners across Europe.
"Thank you for all your strong dedication!"
David Fischer, Creative Director bei Leo Burnett Schweiz
Leo Burnett via Photoby Analog/Digital approached Finger Industries to design and build a series of characters for 3 adverts to be used in a print campaign for the magazine Saisonküche. The concept was to create characters that would not be treated as decoration but seen more as if they were ingredients in the dish. The agency would supply the photographs and Finger Industries would design, create and composite the characters into the scenes.