Andy Ampersand

Read the project write-up This is the technical write-up

Software used

3ds Max, Photoshop

Initial character sketches of Andy Ampersand options

Final character sketch of Andy Ampersand

Personifying an ampersand

The brief was to bring the ampersand to life, give him an eye and mouth to enable expressions. It's always interesting to take something inanimate and personify and we explored various styles and expressions to achieve this without loosing the feel of the original brand mark.

Andy Ampersand 3d render face - eye and mouth shapes

Andy Ampersand 3d render face - eye options

Andy Ampersand 3d renders and final render

Read the project write-up This is the technical write-up

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