Bayer
CDM London
The brief was to create a series of animation shorts for a new diabetes management meter and app. The Change is good- smart diabetes revolution campaign sees patients describing how diabetes/glucose management used to be, to act as a pre-launch teaser to the launch of a new glucose management system.
The campaign is running from autumn 2016 and we'll be excited to see the response to each character. The response from Agency and client has been fantastic; we hope you like them too!